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Hemut Roast: Fixing SaaS Fleet Management Driver Page UX Issues
Hemut Roast: Fixing SaaS Fleet Management Driver Page UX Issues
Hemut Roast: Fixing SaaS Fleet Management Driver Page UX Issues
We redesigned Hemut’s Drivers Page, improving list visibility, driver identification, and trip tracking to make fleet operations more transparent, actionable, and scalable.
Hemut
AI-powered operating system for trucking companies.
YC Batch
YC Batch
Spring 2025
Industry
Industry
Supply Chain and Logistics
Challenge
The original drivers page relied on coordinate data, which was hard to interpret without context. Driver details like load numbers only appeared after selection, forcing extra clicks. The design also lacked clear identifiers such as profile pictures, making it harder to scan large fleets. In logistics SaaS, where speed and clarity matter, fixing confusing SaaS screen flows and reducing cognitive load are essential to help operators manage hundreds of trucks in real time.
Challenge
The original drivers page relied on coordinate data, which was hard to interpret without context. Driver details like load numbers only appeared after selection, forcing extra clicks. The design also lacked clear identifiers such as profile pictures, making it harder to scan large fleets. In logistics SaaS, where speed and clarity matter, fixing confusing SaaS screen flows and reducing cognitive load are essential to help operators manage hundreds of trucks in real time.
Our Approach
We added driver photos and city names instead of raw coordinates, leveraging recognition over recall. Load numbers and statuses were surfaced directly in the list to reduce unnecessary clicks (Cognitive Load reduction). A restructured detail panel included maps, live progress indicators, and nearby trucks—aligned with users’ mental models of fleet dashboards. We also introduced a delivery timeline with milestones for better progress visibility (Visual Hierarchy). Instant call CTAs were added to reduce friction, while typography and layout updates applied the Aesthetic-Usability Effect for trust and readability.
Our Approach
We added driver photos and city names instead of raw coordinates, leveraging recognition over recall. Load numbers and statuses were surfaced directly in the list to reduce unnecessary clicks (Cognitive Load reduction). A restructured detail panel included maps, live progress indicators, and nearby trucks—aligned with users’ mental models of fleet dashboards. We also introduced a delivery timeline with milestones for better progress visibility (Visual Hierarchy). Instant call CTAs were added to reduce friction, while typography and layout updates applied the Aesthetic-Usability Effect for trust and readability.
Outcomes
The redesigned Drivers Page makes fleet tracking faster, clearer, and more human-centered. Operators can now identify drivers instantly, view meaningful locations instead of cryptic coordinates, and anticipate delivery progress with timeline cues. These upgrades reduce churn, improve onboarding, and strengthen trust, applying SaaS screen UX tips for revenue growth in high-pressure logistics environments.
Outcomes
The redesigned Drivers Page makes fleet tracking faster, clearer, and more human-centered. Operators can now identify drivers instantly, view meaningful locations instead of cryptic coordinates, and anticipate delivery progress with timeline cues. These upgrades reduce churn, improve onboarding, and strengthen trust, applying SaaS screen UX tips for revenue growth in high-pressure logistics environments.
BEFORE | AFTER | WHY |
|---|---|---|
Coordinates shown as raw numbers | Replaced with city names | Applies recognition over recall for faster comprehension |
Load numbers hidden until selection | Load numbers visible in list | Reduces cognitive load; less clicking needed |
No driver identification beyond text | Driver photos added | Improves visual anchors and quick scanning |
Basic detail panel with limited info | Expanded detail panel with map, progress, nearby trucks | Matches mental models of fleet operators |
Only start/destination shown | Delivery timeline with milestones | Enhances visual hierarchy for better tracking |
Coordinates and status only | Call CTA + car details surfaced | Applies Fitts’s Law—important actions closer to user |
BEFORE |
|---|
Coordinates shown as raw numbers |
Load numbers hidden until selection |
No driver identification beyond text |
Basic detail panel with limited info |
Only start/destination shown |
Coordinates and status only |
BEFORE |
|---|
Coordinates shown as raw numbers |
Load numbers hidden until selection |
No driver identification beyond text |
Basic detail panel with limited info |
Only start/destination shown |
Coordinates and status only |
